Fit for School

About this product

Coughs and colds are the most common illnesses in the UK, with adults suffering an average of 2-3 and children up to eight episodes a year. They are most common in the autumn and winter, peaking between November and March and present an issue for both children and parents in terms of time of school and childcare problems. There is no cure for the common cold, the symptoms of which are usually caused by viral infections, meaning that antibiotics are not effective in treating them. The most effective way of helping to prevent coughs and colds is to support the immune system. ProVen Probiotics' Fit for School chewable tablets have been developed for children aged 4-16 years. Developed as a chewable tablet with a delicious strawberry flavour to appeal to children, but with no added artificial colours, flavours or preservatives. The combination of 12.5 billion of the unique Lab4 Acidophilus and Bifidus friendly bacteria with vitamin C provides support for a child's general health and more specifically helps maintain immune function. ProVen Fit for School was used in the ProChild study, which took place over six months and those children taking Fit for School saw a 30% reduction in absenteeism from school due to coughs, colds and other upper respiratory tract infections (URTIs). The study also found that the duration of coughs and colds was halved in the children taking Fit for School and visits to the doctor and consequently prescription for antibiotics was reduced by 43%.